Parking Lot Party RPAA

Richmond Performing Arts Alliance’s 4th Annual Parking Lot Party is taking place in the parking lot behind Dominion Energy Center on May 6 from 2-6 pm. Enjoy an afternoon and evening of bands, brews, and bites—this year with a twist! In addition to the standard line up, this event will also feature the season finale of the Genworth Lights Up! Youth Series: On the Road with three performing arts workshops for youth ages 3-18.

This festival has entertainment and activities for everyone with performances by local artists the Sweet Potatoes, Carrie Brockwell, and Jeff Beatman with youth workshops facilitated by Jesse the Juggler, Greater Richmond Wolf Trap teaching artist Desirée Dabney, and Latin Ballet of Virginia.

Additional arts activities will take place throughout the course of the day with pop ups by Art on Wheels, Fred Astaire Dance Studios (Short Pump), Pine Camp Cultural Arts and Community Center, and Studio Two Three. Don’t forget to bring your own t-shirt to screen print at the Studio Two Three print truck!

No outside food or beverages will be permitted. 1115 Mobile Kitchen, RVA Street Foodies, and Soul Ice will be on site selling food and refreshments. Free snacks are available to students participating in Lights Up! workshops. Drinks and adult beverages will also be sold.

This event is rain or shine. Feel free to bring your own beach/camping chair! Pets are not permitted at the event with the exception of service animals.

Parking Lot Party is free to attend but donations are welcome in support of RPAA’s BrightLights Education Initiatives, providing accessible arts education to youth throughout the Richmond region.

Help keep the Parking Lot Party a FREE event!

Here are three ways to support:

– Click on the “Support Arts Education” button through the online portal.

– Find an RPAA volunteer carrying an orange bucket on site to make a cash donation.

– Scan a QR code at the event to donate through Venmo.

(Suggested donation of $10) 

For more information about this event, or to pre-register, please visit


Promoter – Altria
Tour Managers – Kinsale Capital Group, Patient First, WHOA Behavioral Health
Sound Crew –  Apple Hospitality REIT, CityParking Inc., TempurSealy
Mash-Up Emcee – Richard & Elizabeth Sowers
Brew Master – ThompsonMcMullan, P.C.
Creators – Crunch Fitness – Scott’s Addition, Hodges Family, Billy & Megan Newman
Media Sponsor – WNRN
Hotel Sponsor – Richmond Marriott Downtown

Title Sponsor – Genworth
Additional Sponsors – Peachtree House Foundation, E. Rhodes and Leona B. Carpenter Foundation, The Rock Foundation, CityParking Inc., Publix Super Markets Charities, Walmart
Arts Partners – Virginia Commission for the Arts, National Endowment for the Arts, City of Richmond
Media Sponsor – Richmond Family Magazine

SOCIAL MEDIA: Follow RPAA at @RPAAlliance on Facebook and Instagram for updates.

MEDIA OPPORTUNITIES: For inquiries contact Ashley Moore, Marketing & PR Manager at


Richmond Performing Arts Alliance (RPAA) is a 501(c)(3) organization whose mission is to advance the performing arts in the Richmond region through programs and resources that SUPPORT the artists of today, NURTURE the artists of tomorrow, and provide spaces for the arts to THRIVE. RPAA venues include Dominion Energy Center, home to the historic Carpenter Theatre, Libby S. Gottwald Playhouse, Rhythm Hall, and the Genworth BrightLights Education Center, as well as Altria Theater – the largest performance venue between New York and Atlanta. Its arts education initiatives operate out of the Genworth BrightLights Education Center and reach students of all ages in the City of Richmond and surrounding counties.

Parking Lot Party is hosted by RPAA’s Associate Board whose mission is to elevate the local performing arts community in Richmond by informing and engaging young professionals through patronage, volunteerism, fundraising, and advocacy.

Members include: Brian Wright (Chair), Caitlin Boyd-Hartwig, Marshall Chambers, Garland Croney, Madeline Culbreth, Selina Edwards, Patrick Fanning, Emilie Forest, Michael Hinchcliffe, Margaret Hodges, H. Scott Kelly, John O’Malley, Nathaniel Shepherd, and Richard Sowers.